The updates have slowed down again after the launch of Restaurant Marketing Plan and the restaurant marketing tools available on this new website. This does not mean that I am slowing down though. The response to the new website has been overwhelming. I am amazed at the number of independent restaurants who have been waiting for this type of information. I am even more amazed at the feedback I am getting from restaurant owners about how much more the competition is charging. I try to refer to my rates as “reasonably cheap”, but one owner has given me permission to call them “ridiculously cheap.”
The fact is that I know it is tough to compete with the large corporate chains and I want to see independent restaurants succeed. For as long as I can, I will continue to offer restaurant marketing services to independent restaurant owners well below what other companies are charging. Most marketing companies don’t recognize how slim the profit margins are in restaurants. They want to charge restaurants the same prices they charge Doctors, Accountants, and Real Estate Agents. My prices for restaurants are lower because I am and will always be a restaurant guy. Don’t worry about me though, I make up the difference when I work for Doctors, Accountants, and Real Estate Agents. I won’t tell them if you don’t.
In the meantime, I made the video at the top of the page to remind you about all of the products already available from The Hospitality Formula Network. The restaurant marketing tools are available at Restaurant Marketing Plan. My Restaurant server training manual, Tips For Improving Your Tips, is selling better than ever. I just shipped the orders I received over the weekend and had received two more orders in the time I was gone. Not the worst problem to have.
The consulting work I have been doing has given me some great ideas for new products. Everything I release from these sites is in response to a client telling me they have an issue they would like me to solve. Need a server training manual? I have you covered. Need a way to drive more business through Facebook? I have a book for you. Want to be on the first page of Google? I know how we can make it happen.
Keep an eye out. Just because the posts have slowed down, does not mean I am taking a vacation. Need a way to get better reviews on the online feedback sites? I have developed that will be announced very soon. Wanting to protect yourself from lawsuits and government fines? It is in development. Looking for a scheduling program that is easy to use, will automatically generate schedules with one click, has an employee only portal so they can check their schedules online, and costs less per year than Hot Schedules does a month? Just working out the bugs. There are some huge things happening here at The Hospitality Formula Network that you are not going to want to miss.
In the meantime, why not visit our Facebook fan page and like us. Take a look around hard enough and you might even find the section where I have two of my favorite video games from the Eighties installed for you to play for free online. This will be the next big announcement coming your way.